SOCIAL NETWORKING

Social Networking is associated with individuals, who form a group on the basis of common interests to share experiences and information. A social network basically consists of people who look to explore new things, get in touch with other people of interest and want to communicate globally.

Social Sites are the ultimate portal for people to interact and share. There are many social networking sites such as Facebook, MySpace, Hi5, Bebo, Orkut, and Friendster that have a user base of millions. One can explore and discover new things, make friends, play games with other users and avail many other facilities. Apart from finding new people these social sites are also used by millions to stay connected with their friends, family and loved ones.

Another bright aspect of social networking is that it opened new horizons for online marketing. Today most of the corporate giants have an online marketing campaign which includes social networking websites as an effective and rapid branding strategy; moreover these social sites also provide with opportunities of monetizing ideas and generating revenue.

Social networking is one of the most valued services that the internet provides, connecting to other individuals is a common mans need and social sites cater to this promptly.